Know your customer
Access to daily analyses of summarized and anonymized shopping habits.Compare shopping basket in your store to average.
Ability to perform effective marketing campaigns with personalized and dynamic content on receipt (ads, catalogues, coupons, notifications, discounts, etc).
Integrate A/B testing of coupons, catalogs, etc. and see what type of marketing text or picture motivates customers to come back.
If you don’t use any loyalty system, this is your chance to finally get to know your customer’s needs and preferences.